Hat tip to BusinessMontres.com
Having worked for Egana Goldpfeil and then Glashütte Original before the latter was acquired by the Swatch Group, Bavarian businessmane Heinz W. Pfeifer decided to relaunch the brand B.Junge & Söhne in German watchmaking mecca Glashütte. The company carries on the name of locally renowned master-watchmaker J. Bernhard Junge of Dresden.
To contrast with local watchmakers who attempt to perpetuate legacies and built watches of yester, Herr Pfeifer tried to severe all links with the past and build from scratch.
His first watch will be released in 20 pieces only to celebrate the 20th anniversary of the German re-unification. The case uses a modular construction, where the movement is encased in a container held by a frame.
West Germanic cultures have been the birthplace of many artistic currents, an in this case B. Junge & Söhne’s modular chronograph is strongly reminiscent of Neo-Plasticism.